For information on the speaking and sponsorship opportunities at our 2022 summit, please contact Sarah Kingham on sarah@mydigitalshelf.co.uk

Our 2022 agenda is as follows:

 

 8:00am – 9:00am – Networking Breakfast Reception

---------------------------------------------------------------------------

9:00am – 9:05am – My Digital Shelf Welcome Speech

Sarah Kingham, Director, My Digital Shelf

---------------------------------------------------------------------------

9:05am – 9:15am – Co-Chairperson's Introduction and Event Overview

---------------------------------------------------------------------------


 

9:15am – 9:40am – Discover how Kellogg’s Europe have built an operational approach to eCommerce

Phil Wilkinson, European eCommerce Director

  • Learn how Kellogg’s Europe are setting themselves up operationally to win in eCommerce across multiple diverse markets

  • Learn how Kellogg’s are covering organisational design, ways of working, strategy, planning, execution, prioritisation, KPI development & measurement and governance

  • Get the tips and insights from real examples and case studies such as UK Retail Media & Digital Shelf partnerships and Amazon Germany

     

---------------------------------------------------------------------------

9:40am – 10:05am – Session details TBC

Denis Murphy, CEO,

---------------------------------------------------------------------------


10:05am - 10:30am - Personalisation with Waitrose – the new OmniChannel way

Glenn Ticehurst, Partner & Online Optimisation Manager

 

  • Hear about Waitrose’s’ customer-centric approach to omniChannel optimisation

  • Learn about how Waitrose choose to put their effort and resources with a longer-term view to maximise the customer WOW factor

  • Learn how Waitrose define and measure the success of their online campaigns with performance indicators such as quality vs quantity, hard data vs soft data and now vs later

  • Get the tips and insights into how to be brave and fearless to enable more holistic executions that are become a point of difference in the increasingly competitive grocery landscape  

 

 

---------------------------------------------------------------------------

 

10:30am – 10:55am –  Session Details TBC


 

---------------------------------------------------------------------------

10:55am – 11:20 – Networking coffee break

---------------------------------------------------------------------------

 

 11:20pm – 11:45pm – Enhancing the Retailer-Supplier relationship for eCommerce success

 

Helen Brown, Online Category Manager, 

 

  • Get the guidance on how to plan what ‘you’ want to achieve with your online retailer partnerships and how to measure the success

  • Understand the Grocery retailers ‘capabilities’ and how you can leverage these in the online channel

  • Learn how to Create a ‘joint’ strategy with your retail partners and how to align it with your larger commercial plan

  • Get the tips on how Celebrate your successes together with your retail partnerships and strengthen these relationships in the long term

---------------------------------------------------------------------------

​11:45am – 12:10pm – Quick Commerce - the opportunities for impulse purchases 

Sean Douglas, Senior Director, Head of Digital Commerce Europe, CIS & Turkey

  • Learn about Mars Wrigley’s on demand delivery solution strategy – from implementation to measuring the return on investments

  • Hear case studies of how Mars are leveraging the quick commerce opportunities in the impulse category – from successes to the lessons learnt 

  • Learn how to utilise the data that you can acquire from your partners in the on demand delivery space to optimise your eCommerce consumer engagement 

---------------------------------------------------------------------------

12:10pm – 12:35pm – Quick Commerce - Getir's perspective 

Neil Franklin, Head of Buying, 

  • Discover how your brand can leverage the partnership opportunities with Getir in the UK 

  • Get the tips and insight on how to analyse the data from your partners in the on demand delivery space to optimise your eCommerce consumer engagement 

---------------------------------------------------------------------------

12:35pm – 1:35pm – Networking Lunch Break

---------------------------------------------------------------------------

1:35pm – 2:00pm – Session details TBC

Salim Bachatene, Vice President of Sales,

---------------------------------------------------------------------------

 

2:00pm – 2:25pm – Optimising content on Amazon – Diageo’s tips for success  

Nikki Sale, Global Head of eCommerce Customer & Channel Development,  

  • Get the tips and insights from Diageo on how to adapt and optimise your product content on the Amazon platform 

  • Hear the actionable steps your brand can start using to improve search rankings, clicks and conversions on Amazon by optimising your product content

  • Hear about the KPIs of product detail pages on Amazon and how to monitor and measure the success of them for your business

​​
 

---------------------------------------------------------------------------

 


2:25pm – 2:50pm – Optimising your advertising on Amazon 

Paul Hackwell, Head of UK FMCG Strategic Accounts,  

  • Get the tips and insight on how to analyse the data from your Amazon advertising to optimise your eCommerce consumer engagement 

  • Learn how to make your Amazon advertising more targeted and more personal to get a better return on your ad spend

---------------------------------------------------------------------------

2:50pm – 3:15pm – Networking Coffee Break

 

---------------------------------------------------------------------------

3:15pm – 3:40pm – Session details TBC

 

---------------------------------------------------------------------------

3:40pm – 4:05pm – Session details TBC

 

---------------------------------------------------------------------------

 

4:05pm – 4:30pm –  Session Details TBC

---------------------------------------------------------------------------

4:30pm – 4:40pm – Chairperson Event Summary and Closing Remarks

 

---------------------------------------------------------------------------

4:40pm – 6:00pm – Networking Drinks Reception 

mars_0.jpeg
Diageo.svg.png
Data Impact by NielsenIQ logo color[27].png
Waitrose.jpg
ASDA Logo.jpeg
Kelloggs Logo.jpg
Getir_Logo_1621812382342.png
amazon_png_logo_31459.png
BN_logo.png
2022 SPONSORS

Platinum Sponsor

BN_logo.png

Diamond Sponsor

Data Impact by NielsenIQ logo color[27].png

Gold Sponsors

estore_media.jpg
Endava.png
logo-algolia-nebula-blue-whitespaces.png
jebbit-logo-no-gradient.png

Silver Sponsors

__e2-logo-2lines-20pxSpace-dark-440x160.png

Bronze Sponsors

Snipp logo.png

Association Partners

ECN Logo - Purple.png
ECOMMERCE NEWS.png
ecommerce Club Logo.jpg
IORMA Logo Large.jpg
GRA_logo.png
BSDA logo.png